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How Talk Shows Help the Solar Revolution


Talk radio is often written off as a forgotten medium these days, since it has lost credibility by leaning too far to the far right. Trip 1000, however, is the only progressive radio station you'll find on the AM dial. The rest of the dial is extreme far right news/talk, religious programming, sports and foreign language stations. What makes Trip 1000 so special is that it mixes underground music of all eras with social issues, such as sustainability.

The sustainability movement is driven by eco-friendly philosophy and a sense of greater business efficiency. Since rising energy costs have factored into the finances of every company, it's easy to see why a wide range of corporations from Apple to Walmart have invested in solar panels. Yet mainstream media, which is heavily sponsored by fossil fuel giants, doesn't spend much time talking about environmental protection. While "climate change" has been a common soundbite topic, big media usually treats it as a guessing game as to whether or not humans are destroying the environment.

Trip 1000 features a one hour community talk show every Sunday night, based on a lottery drawing of listeners who join the station's email list. This week Jim Wyndenhouser was selected and he plans to devote his full hour to solar energy. He wants to emphasize that community leaders need to take green energy seriously, partly because it's a booming industry that's creating new jobs. Wyndenhauser will mention that cities are suing big polluters and rapidly adopting green values.

Wyndenhouser cannot yet afford the upfront costs of residential solar, even with federal government tax credits, but he supports the technology, especially at the utility level. He thinks Trump is cracked for trying to give new life to the dying coal industry, but he also believes that the solar and wind industries will prevail regardless of Trump's old world policies.

He believes that within the next few decades, solar technology will be much more powerful and cheaper per kilowatt hour than it is today. At that point fossil fuels will no longer make sense since traditional energy will be more expensive. Wyndenhouser also plans to mix in songs with environmental themes, such as "Nature's Lost Times" by Sunsetrip. So even if radio listening is becoming more passive, radio still reaches a large audience and has the power to spread the word about social issues.



Created by Alex Cosper